Instead of goals based on sales or numbers of clients, try this reminder note on and see how it fits: “Stuff I Need to Quit Doing”
When it’s all said and done, the viability and worth of your business is determined by clients, specifically, the value they determine they receive from you and your work.
On this episode of “The Price and Value Journey,” host John Ray interviewed Bob Burg, Hall of Fame keynote speaker and co-author of The Go-Giver, on the Go-Giver philosophy and much more.
It means saying no to the hundred other good ideas that there are. You have to pick carefully.
What’s the poundage you need to shed on your “to do” list that’s keeping you from getting to the next level in your practice?
Why did this song become so popular and remain so? Maybe one reason is how the word “you” is used.
To be effective in your practice, it’s vital to understand where the “closets” of your clients and prospects are located, and to know what those closets contain.
Price is an indicator of value in the minds of buyers, particularly in the absence of any other marketing signal. That price can signal quality, or, as in this case, mediocrity.
” . . . The best clients, in fact, don’t want nice. Their primary concern are the outcomes you can help deliver. They want you to diagnose and fix their problems, and yes, be kind while you do it. . .”
What the experience of a Montreal-based Chinese restaurant says about trust and business in today’s world.
© 2018 Ray Business Advisors, LLC.