Podcast
A Simple Three Question Test on Whether Your Business Needs a Podcast
There’s a lot involved in not just starting but maintaining a successful podcast. Before you take the leap, it’s important, as with any other marketing tactic, to do your homework and not make an impulsive decision. Here are three simple questions to use as a guide.
Read MoreLinkedIn For Professional Services Providers: An Interview with Gregg Burkhalter, The “LinkedIn Guy”
On this episode of “The Price and Value Journey,” Gregg Burkhalter, dubbed “The LinkedIn Guy” by his clients, joined host John Ray to share his advice about effective relationship building and personal branding on LinkedIn.
Read MoreThe Go-Giver Philosophy: An Interview with Bob Burg on The Price and Value Journey
On this episode of “The Price and Value Journey,” host John Ray interviewed Bob Burg, Hall of Fame keynote speaker and co-author of The Go-Giver, on the Go-Giver philosophy and much more.
Read More“Should I Increase My Prices?” on the “Decision Vision” Podcast
“Should I Increase My Prices?” on the “Decision Vision” Podcast January 4, 2020 Normally I’m behind the board producing “Decision Vision” in my role running the North Fulton studio for Business RadioX®. I was honored to be asked to come around to the other side of the mic to discuss pricing with host Michael Blake,…
Read More“How to Increase Your Prices and Profits”: My Interview on the “Biz Communication Show” with Dr. Bill Lampton
Thanks to Bill Lampton, Ph.D., the “Biz Communication Guy,” for having me as a guest on his “Biz Communication Show.” We discussed pricing topics like how to deal with the “I can’t afford you” objection, the need to have a value conversation before pricing your service, and how professional service providers offer intangible value which goes well beyond the service itself.
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