Posts Tagged ‘LinkedIn’
A Guaranteed Way to Always Have Something to Post on LinkedIn (and your blog)
Keep a list of questions you get from clients and prospects. When you need something to write about, pick a question to answer.
Read MoreIrony in Marketing
Zealously guard this most precious asset, your perceived authority. It takes time, patience, and hard work to build. You can try shortcuts like this one, but they’re at best marginally effective. At worst, they can seriously injure your brand.
Read MoreI Didn’t Forget
Here’s what “lead gen” in LinkedIn looks like from the perspective of the recipient: spam.
Read MoreLinkedIn For Professional Services Providers: An Interview with Gregg Burkhalter, The “LinkedIn Guy”
On this episode of “The Price and Value Journey,” Gregg Burkhalter, dubbed “The LinkedIn Guy” by his clients, joined host John Ray to share his advice about effective relationship building and personal branding on LinkedIn.
Read MoreDogs Chase, Experts Don’t
On expertise, dogs, and the unintended signals some professional services providers send.
Read MoreA Pest or a Relationship?
A pest, a relationship builder, and how better pricing for your professional services starts . . . or gets sidetracked.
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