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  • Home
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Posts Tagged ‘options’

Purchase Options and Perceived Client Value at the FedEx Store

By John Ray | November 8, 2022 | 0
Purchase Options and Perceived Client Value at the FedEx Store

When you offer options and price them appropriately, you make it easy for your prospective client to go through the mental math of comparing their perception of the value of extra benefits received in the enhanced option vs. the added price paid.

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Proposal Options and Bathroom Stall Choices

By John Ray | November 1, 2022 | 0
Proposal Options and Bathroom Stall Choices

The benefits of offering options include giving choices, which most people prefer, and better matching different clients, who value your service offerings differently, with your service offerings they most value.

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