How Not to Defend Your Rate Increase: The Law Firm Edition August 2, 2019 According to the latest Altman Weil survey of law firms, rate increases were the norm last year. Of those firms who responded, 61% report rate increases which are more aggressive than in previous years. A new question was added to this…

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Netflix’s Luxury Pricing Position April 1, 2019 How do you know when your price is too low? You know that’s the case when raise your price, and you hear very little complaint and lose almost no customers. That’s been the reaction to Netflix’s price increase announced a few weeks ago. This article proposes a usage…

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