prospects – Ray Business Advisors

Please Don’t Look in the Closet

By John Ray | December 10, 2021 |

To be effective in your practice, it’s vital to understand where the “closets” of your clients and prospects are located, and to know what those closets contain.

How to Respond to the “What are Your Rates?” Question

By John Ray | August 23, 2018 |

You meet a prospect at a networking event, or maybe they find you online. The first question they ask is “what are your rates?” How should you respond? Here’s an answer for that question.