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  • Home
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  • Podcasts

Posts Tagged ‘service’

It’s Not a Sales Call, it’s a “Best Fit” Conversation

By John Ray | May 10, 2022 | 0
It’s Not a Sales Call, it’s a “Best Fit” Conversation

A better way to frame these conversations is to start out with something like “let’s see if we’re a good fit, and to do that, I need to ask some questions.”

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“Know, Like, and Trust” Starts with Service

By John Ray | August 27, 2020 | 2

There’s a cliché that “people do business with those that they know, like, and trust.” That’s true, but “know, like, trust” starts somewhere else that’s counterintuitive: service.

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